Forced Memes

Forced Memes refer to any “meme” that is artificially created and spread rather than organically spreading through word of mouth as a naturally created meme. Typically, forced memes made with the intent of becoming a meme are aggressively promoted by their creators, small dedicated groups or companies attempting to use them for viral marketing or astroturfing. While many forced memes quickly disappear, some have successfully become a part of internet culture whether with their original intent or ironic versions and anti-memes mocking them. The Streisand Effect, when something becomes memetic due to attempts to remove or hide it, is the opposite of this phenomenon.

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