The National Council on Problem Gambling released a series of ads during World Cup season to target heavy gamblers. It was released online, in print and there’s even a video on Youtube.
When the World Cup started, Germany was not the favorite. The faves were brazil, argentina and spain. In addition no european country has ever won in South America. So they probably thought germany was a safe bet. Pun intended. Needless to say, when Germany won the World Cup, this put the agency in quite a bind. Here’s John Oliver doing a very funny segment on it his HBO show Last Week Tonight: